How Much Do Custom Tents Cost? Pop Up Canopy & Frame Tent Pricing
- Custom Tents
- Mar 8, 2021
- 5 min read
Updated: Aug 12
The cost of a custom tent can vary widely depending on the size, frame, printing, and accessories you choose. Whether you need a 10×10 pop up canopy for local markets or a large frame tent for high-profile events, knowing what impacts pricing helps you budget effectively. We manufacture all our products in the USA, offering durable, fully customizable solutions for businesses, schools, and event organizers. From entry-level canopies to heavy-duty commercial tents, this guide breaks down typical price ranges, key cost factors, and how to get the best value for your investment.
Beyond simply quoting a price, it’s important to understand what you’re paying for when investing in a custom tent. Quality frame construction, weather-resistant fabrics, and high-resolution printing can mean the difference between a tent that lasts a single season and one that performs for years. In this guide, we’ll compare the costs of pop up canopies versus larger frame tents, outline common add-ons like sidewalls and branded displays, and explain how lead time, shipping, and bulk orders influence your total investment. The goal is to give you clear, practical insight so you can choose the right tent for your needs and budget.
Pop Up Canopies: Portable, Affordable, and Ideal for Small to Medium Events
Pop up canopies are the most popular entry point for businesses, vendors, and organizations that need quick, reliable shelter with strong branding potential. Designed for fast setup and easy transport, these tents fold down into compact sizes, making them perfect for mobile vendors, small businesses, schools, and marketing teams running frequent activations. Typical sizes include 5x5, 8x8, 10x10, 10x15, and 10x20, with pricing generally ranging from $500 to $2,000Â depending on frame material, printing coverage, and accessories like sidewalls or counters.
10x10 pop up canopies remain the industry standard for farmers markets, fairs, and community events, providing enough space for both product display and customer interaction. Larger sizes like 10x15 and 10x20 are popular for team spaces, food vendors, and high-visibility activations that require more branding surface. With options for full-color custom printing, detachable walls, half-walls, and inflatable toppers, pop up canopies deliver both marketing value and weather protection in a lightweight, portable package, making them a cost-effective solution for organizations that need to make an impact without investing in a permanent structure.
Frame Tents: Sturdy, Versatile, and Perfect for Larger Events
Frame tents are the next step up in both size and durability, making them a top choice for large-scale events, festivals, corporate functions, and long-term installations. Unlike pop up canopies, frame tents feature rigid aluminum poles with steel connectors and base plates giving you an unobstructed interior and more flexibility in your event layout. We offer many frame tent types, ranging from the standard or classic frame tent to high peak tents, gable tents, and even models with unique hexagonal or octagonal footprints for distinctive layouts.
Common sizes include 20x20, 20x40, 30x30, and 40x40, but they can be built to virtually any custom dimensions. Prices typically start around $3,300 for a standard 20x20 frame tent or $2,950 for a high peak tent. Their modular design allows for expansion and customization, making frame tents ideal for organizations that need both functional shelter and strong branding opportunities. Sidewalls, windows and doors can all be added, while full-color printing turns the tent into a large-format marketing display. Whether hosting a trade show booth, creating a shaded dining area, or serving as a festival headquarters, frame tents offer unmatched stability and professional presentation, making them a long-term investment for serious event planners and brands.
Massive Structure Tents for Large-Scale Events
When your event calls for expansive coverage, superior durability, and a strong visual impact, our massive structure tents are the solution. Designed with significantly higher ceilings than standard large frame tents, they create a more open, airy environment that’s ideal for accommodating tall equipment, elevated stages, lighting rigs, or dramatic décor installations.
Because of their scale and engineering, structure tents generally start around $22,000 and increase in price depending on size, design complexity, and branding. They’re a top choice for organizations needing a long-term event solution or a professional, enclosed space that stands out.
Currently available in 40-foot and 50-foot widths, these frame tent structures can be extended in 20-foot length increments, allowing configurations like 40×20, 40×40, 40×60, 50×20, 50×40, 50×60, and beyond. This modular approach means you can scale the footprint to match your exact needs while maintaining the same structural strength and stability.
These large structures excel at hosting festivals, corporate gatherings, exhibitions, sporting events, and other high-capacity applications. We offer a variety of frame tent styles for these builds, including clear span, gable-ended, and multi-tent layouts. Each tent is American made and engineered from heavy-duty materials to perform in demanding environments. With custom-printed tops and sidewalls, you can maximize both function and brand visibility.
We’re also in development of additional width options to expand our large-structure capabilities even further.
What Influences the Cost of a Custom Tent?
The cost of a custom tent is shaped by a variety of factors that go beyond just the size of the canopy. From the materials used to the level of branding applied, every choice you make affects the final price. For example, a small pop up canopy with a simple printed logo will cost significantly less than a fully branded, large-frame structure with custom walls, entryways, and specialized shapes. The intended use of your tent, whether for a weekend market, a long-term outdoor installation, or a national brand activation, also plays a major role. Understanding these cost drivers ensures you get the right balance between budget, durability, and visual impact.
Key Factors That Affect Price:
Tent Size – Bigger tents require more material, stronger frames, and longer setup time.
Frame Material – Aluminum aluminum is lighter and more corrosion resistant than steel.
Branding Level – Full-color graphics cost more than simple single-panel printing.
Accessories – Sidewalls, counters, and flags add function and visibility, but also increase cost.
Tent Design – High peaks, gables, and unique shapes require more specialized manufacturing.
Production Time – Rush orders often add extra fees.
Quantity Ordered – Larger orders can lower the per-tent price.
Ways to Maximize Value When Buying a Custom Tent
All our products are designed and manufactured in California using high-quality materials. This ensures you get a tent that’s built for performance, tailored to your needs, and proudly made in the USA.
Getting the most from your custom tent starts with choosing the right size, frame, and accessories for your most common events. Well placed logos can be just as effective as full coverage printing while keeping costs down, and modular add ons like sidewalls and counters let you adapt to different setups without buying new tents. Investing in a heavier duty frame and durable vinyl top may cost more at first but will save money in the long run. Ordering multiple tents at once can lower the per unit price, and planning ahead helps you avoid rush fees. At Custom Tents, we help you balance cost and performance so your tent delivers value for years.
Order Your Custom Tent Today
Whether you need a compact pop up canopy for weekend markets, a frame tent for corporate events, or a massive structure tent for large scale gatherings, we can build a solution that fits your vision and budget. Every tent we produce is manufactured in California using high quality materials and tailored to your exact needs. From vibrant custom printing to a range of sizes and styles, we make it easy to create a tent that stands out and performs in any setting. Contact Custom Tents today to request a quote and start designing a tent that delivers lasting impact for your brand or event.